Amazon will reportedly soon add other online services to Prime Instant Video

Amazon Prime Instant Video subscribers will soon be able to add other major TV and movie channels to their subscription packages, Bloomberg Business reports, making Prime more like a cable TV service than competitors such as Hulu and Netflix. The new feature, which will see landing pages for other video companies appearing inside Prime Instant Video,  could go live as soon as next month, according to people reportedly familiar with the plans.

It’s not yet clear which companies have set up deals with Amazon, but shows and movies from other on-demand video services should be easily distinguished from Prime Instant Video’s own offerings — they’ll be launched from separate pages inside Amazon’s service, and will be marked with the partner’s…

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