Today, Google has launched their new mobile payments system in India dubbed “Tez”, meaning “fast” in Hindi and Urdu. This is an entirely separate application from Android Pay (which does not exist in India), but it not completely unlike Android Pay.
In India, there is a government regulated system called the Unified Payments Interface (UPI). The UPI is a government-run platform for all mobile transactions, which Google has integrated with. It will also support other mobile wallets in India, such as Paytm and MobiKwick. It supports all major banks in the country as well. Tez weighs about 7MB in size and is claimed to work with a vast majority of Android smartphones, going back to Android 4.4 Kitkat for support. The app is also available on iOS with support for iPhone 4S and newer, thus covering a very good portion of the smartphone market.
The news was originally reported last week, with a few news sites reporting that they received an invitation to a Google event for the 18th of September, where they would announce “the launch of a new product developed ground up for India”. Tez launches with support for many languages including English, Hindi, Bengali, Gujarati, Kannada, Marathi, Tamil, and Telugu.
Tez introduces a new “cash” mode. This cash mode allows you to pay your family and friends nearby without having to deal with the nuances of bank details and long identification numbers. Cash mode transmits audio using Google’s QR technology to identify the person nearby, and lets you pay and receive money when you’re able to find that user. Google has partnered with Axis, HDFC, ICICI and SBI for backend processing.
Tez Scratch Cards
Users can win up to ₹1,000 simply by transacting. Users don’t need to do anything, just make transactions and the winnings will go straight to your bank account- that is, if you win! Users on lucky Sundays can also win ₹1 lakh (₹100,000). There is also a referral program in place that awards money to both the inviter and invitee when he signs up for Tez.
Tez for Business
Google is also looking to target businesses in India in order to break into the digital payments market. With Tez for Business, Google is allowing businesses their own channel to talk to customers in-app, providing them with offers and news about products. Business channels will also help customers easily find Tez-supported services, as well as allow them to pay for the offers they avail from within the app.
Google Tez is available for download in India. Check it out and let us know how was your experience with Google’s latest app!Tez