Android Wear may be getting rebranded to Wear OS

Android Wear is a solid wearables platform based on the standard Android operating system, but Google seems to want to drop that connection. The latest version of Google Play Services beta now calls it Wear OS and has a new logo when setting up a new watch.

While Android Wear is far from a failure, it isn’t popular and likely doesn’t have very good brand recognition. The change may be to give the impression that Wear OS is its own platform. Maybe it’s just a reboot for Google’s wearable platform, something it needs. With no new Android Wear products coming in the near future, the platform’s future doesn’t seem too bright.

We’re glad to see Google putting some work into the platform. It’s been stagnant despite the updates. Hopefully this will be more than a name change!

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