MrMobile can’t stop ThinQing about the LG G7

By | 2nd May 2018

The LG G7 has had a long and strange road to release, at least from an outsider's perspective. A flurry of reports back in January indicated that LG would delay the launch of its newest smartphone; that it might ditch the "G" branding entirely; even that it was considering redesigning the flagship "from scratch." Well as it turns out, only one (and a half) of those predictions panned out: the phone was indeed delayed from its expected February release until May, and while the G brand remains, it's now augmented by the "ThinQ" suffix LG is slapping on all its AI-enabled products.

Sadly, the rumor that the company would dump the iterative approach in order to completely rethink its smartphone strategy proved false: the G7 is an LG phone through and through. That carries a lot of positives, from the superwide cameras to MIL-STD durability to an impressive new audio system – but it also means LG is likely to focus its marketing on the phone's more buzzworthy (and far less impressive) "AI" features.

I've spent four days with the LG G7 ThinQ. Join me for the Initial Review / Hands-On – and stay tuned for the full LG G7 Review coming soon. In the meantime, be sure to check out Android Central's comprehensive hands-on preview here!

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